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Launch |
| Announced |
2015, September. Released 2015, November |
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| Status |
Discontinued |
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Network |
| Technology |
GSM / CDMA / HSPA / EVDO / LTE |
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| Speed |
HSPA 42.2/11.5 Mbps, LTE Cat4 150/50 Mbps |
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| 2G bands |
GSM 850 / 900 / 1800 / 1900 - SIM 1 & SIM 2 |
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CDMA 800 / 1900 - Desire 728G |
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| 3G bands |
HSDPA 850 / 900 / 1900 / 2100 - Desire 728, Desire 728G |
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| 4G bands |
1, 3, 5, 7, 8, 28, 38, 39, 40, 41 - Desire 728 |
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Body |
| Dimensions |
157.9 x 77.8 x 7.9 mm (6.22 x 3.06 x 0.31 in) |
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| Weight |
153 g (5.40 oz) |
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| SIM |
Nano-SIM + Nano-SIM |
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Display |
| Type |
Super LCD2 |
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| Size |
5.5 inches, 83.4 cm2 (~67.9% screen-to-body ratio) |
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| Resolution |
720 x 1280 pixels, 16:9 ratio (~267 ppi density) |
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Platform |
| OS |
Android 5.1.1 (Lollipop), Sense UI |
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| Chipset |
Mediatek MT6753 (28 nm) |
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| CPU |
Octa-core 1.3 GHz Cortex-A53 |
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| GPU |
Mali-T720MP3 |
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Memory |
| Card Slot |
microSDXC (dedicated slot) |
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| Internal |
16GB 1.5GB RAM (728G), 16GB 2GB RAM (728) |
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Sound |
| Loudspeaker |
Yes, with stereo speakers |
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| 3.5mm Jack |
Yes |
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Comms |
| WLAN |
Wi-Fi 802.11 b/g/n, DLNA, hotspot |
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| Bluetooth |
4.1, A2DP |
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| NFC |
No |
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| Radio |
FM radio |
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| USB |
microUSB 2.0 |
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| Positioning |
GPS, GLONASS |
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Features |
| Sensors |
Accelerometer, proximity, compass |
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Battery |
| Stand-by |
Up to 496 h (2G) / Up to 485 h (3G) |
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| Talk time |
Up to 26 h (2G) / Up to 21 h (3G) |
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| Music play |
Up to 46 h |
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| Type |
Li-Po 2800 mAh, non-removable |
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Misc |
| Colors |
White, Black |
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| SAR EU |
0.81 W/kg (head) |
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| Models |
Desire 728 dual sim, Desire 728G dual sim, D728x |
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| Price |
About 240 EUR |
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Main Camera |
| Features |
LED flash, HDR, panorama |
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| Video |
1080p@30fps |
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| Single |
13 MP, f/2.2, 28mm (wide), AF |
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Selfie camera |
| Single |
5 MP, f/2.8, 34mm (standard) |
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| Video |
1080p@30fps |
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